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Submitted by MattJBeckwith on
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What?!?! You're going to charge for podcasts? It's about time. You guys deserve to make money. It's demand-and-supply. Your podcasts have given me a ton of great ideas and have been an excellent compliment to the books and magazines I read. I like the model of giving away the regular M-T 'casts and then creating special lessons or discussions that can go into more detail. Great shows recently gentlemen, thanks for all the help.

So, how much would we pay for an in-depth study of job hunting from the M-T guys?

JohnGMacAskill's picture
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[quote="mahorstman"]A couple of thoughts on premium content:

Podcasts will always be free.

FREE.

FOREVER.

We're growing subscribers pretty well, and don't think of paid subscriptions as driving more listeners.

We will NOT EVER do some something like a cliff hanger. I'll go back to making myself rich and anonymous first. I like who I see in the mirror now, and am not willing to become someone I'm not to pay my bills.

Premium content is, for now, to be PowerPoints, transcripts and related documentation for all casts.

15 bucks, we think, is tolerable. That will allow you to build the best managerial how to book EVER.

We figure there will be a lot of folks who never subscribe, and still get the podcasts. Lucky them! We don't consider that at odds with our values or our mission... QUITE THE CONTRARY.

Sure, we need income. We could go get venture capital...and lose control. That worries us... for your sake. We actually... care.

We do maintain tight copyrights on our material. Our podcasts are free only for your personal use.

It's possible that we won't get too many subscribers. That would endanger our future. We'll see.

Just to be clear, if we were in this for the money, we wouldn't be in this.

And we think that the value we deliver ought to be recognized economically.

AND...Podcasts will always be free.[/quote]

:shock: Well you've won a fan for life. Your podcasts are entertaining and immediatly applicable. I already use the additional documentation from your site and would be very willing to 'upgrade' to be able to use it.

Thanks from the sharp end of business...the manager.

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