I am installing free standing smart safes at our sites. The safes come with software for making deposits. We requested changes to the software to fit our industry; the changes to the software will allow the seller to market in our industry. The seller is wanting us to pay for the software development. I understand there is no free lunch, however, I'd like for the seller to have some skin in the game too.
My question is: what is the norm for these type of deals and what would be an equitable outcome?