Part 2 of our series on change efforts. If you want your organization to follow you in change efforts - whether it's rolling out the Trinity or anything else - you've got to do 2 things at a minimum: model the behavior, and measure it.

We can't count the number of times an executive - from Director to CEO - asked us to "fix" their directs while not doing what they themselves need to do to make the change stick.  It's boring, but it's true: you have to lead the way by setting the example, and you have to measure your organization's behaviors.


This Cast Answers These Questions

  • Do I have to do the Trinity As A Director?
  • How do I ensure my organization follows the Trinity?
  • Why isn't my organization doing what I asked them to do?

Other Parts of This Series

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