Anybody have a good suggestion on how to pass the gatekeeper in order to talk to the CEO or CFO of a company?

stewartlogan's picture

Treat the gatekeeper as if she were the CEO/CFO. Ask what she thinks about your product/service and get her feedback. Hopefully she'll mention that Mrs. Soandso thinks it's great and wants to schedule a meeting.

HMac's picture

juanricardo: I enthusiastically recommend the work of Jill Konrath. Her website is:

Her blog is great. You'll find lots of ideas about dealing professionally with gatekeepers.


juanricardo's picture

Thank you very much for your quick responses.